Lucille Ball bought Gene Roddenberry's idea for Star Trek to be produced by her Desilu Studios, reportedly mistaking it for a non-space military show. Despite her misunderstanding, Lucy embraced the show and its loftier ideas. When NBC originally passed on the show after seeing the pilot, she fought to get it on the schedule and later overrode her entire board of directors when they wanted to cancel the show themselves. Lucy's strong belief in the show led not only to it becoming a cult classic, but also to the billion dollar franchise it is today.
